Aussie business to give away franchise
posted on 25th October 2013
Mexican restaurants are enjoying mixed fortunes in NZ right now, with the Californian Burrito Company closing its doors (the two existing franchisees are rumoured to be re-branding) while Mexicali Fresh is flourishing. Meanwhile, in Australia, Salsa's Fresh Mex Grill is so keen to find new franchisees that they are giving away a franchise to listeners of a Melbourne radio station. How long before someone replicates the idea here? The line being taken by the radio hosts is 'Ditch the annoying boss and endless emails for delicious fresh Mex, a sneaky siesta every now and then, and a new life as your own boss.' But research shows a desire to 'ditch the boss' is one of the least effective motivators for new business owners. The cover story in our latest issue explains why - get your copy here.
'Three finalists will be selected from the Salsa’s Camp, with the grand prize-winner announced on Friday 29 November by Mix 101.1’s Chrissie and Jane at a live broadcast from Salsa’s Bridge Road store. The fiesta will begin with breakfast burritos, salsa dancing and piñatas and finish with one lucky listener being handed the keys to their very own Salsa’s store.'
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