Mad Butcher 'trading to expectations' as Veritas cuts profit forecast
posted on 29th May 2015
Veritas Investments, owners of the Mad Butcher franchise, has cut profit projections for the year by 19 percent. However, the reduction, from 5.3 million in February to $4.3 million for year ending 30 June, is not connected to the Mad Butcher franchise, which it says is trading as expected despite publicity earlier this year over franchisee liquidations. Instead, it says that the turnaround of the under-performing Nosh chain is behind schedule and drink-driving legislation has affected the performance of its Better Bar Company sites in Hamilton.
The Mad Butcher business continues to trade to expectations and we envisage results for the franchisor business to be on target. In April 2015, the first Mini Mad Butcher store has been opened in Mosgiel and is proving a successful format. The company will look for open further mini style stores at appropriate locations around the country. There are 4 Mad Butcher stores held for sale, which will be sold as franchisees are identified and approved.
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