Domino's training hour to address brand's top three complaints
posted on 9th May 2017
May 2017 - Domino's New Zealand is to close each of its 110 stores for an hour for extra training in an attempt to achieve 100 percent customer satisfaction. The aim is to address the company's top three customer complaints: missing garlic breads, unevenly-cut slices and poorly distributed pepperoni.
Meanwhile, Domino's Australia has been fined for a breach of the Australian Franchising Code of Conduct. The company admitted it had provided an annual marketing fund financial statement to franchisees later than required under the Code. The A$18,000 fine was the first for non-compliance under the updated Code.
Domino's general manager NZ Scott Bush said the campaign and training session recognised customers valued Domino's products and speed, but wanted every product in every meal to meet expectations.
'We have run a number of focus groups and our customers tell us they love our products, but when we make a mistake, they want it fixed as quickly as possible and we will,' Bush said.